Marketing and ecommerce analytics
Measure the journey so the next change is defensible.
If the numbers cannot support a decision, the roadmap is guesswork. We audit tracking, attribution, and reporting across marketing and the storefront. Convertmax is the revenue-intelligence layer when you need first-party measurement of what created the customer and the order — not another dashboard.
Request an analytics assessmentWhat we look at
- GA4, tag, and storefront event integrity
- Attribution and channel reporting
- Funnel and merchandising measurement
- Dashboards leadership will actually use
What you leave with
- Measurement audit
- Gap list with commercial impact
- Tracking and reporting plan
- Baseline for the next conversion or media decision
Method
From constraint to measurable change.
Assess
Constraint map, baseline, risks, and open questions across the stack, journey, and operating workflow.
Prioritise
Ranked opportunity list, business case, delivery path, and success measures — what is worth changing first.
Deliver
Accountable workstreams across platform, conversion, integration, operations, and automation.
Validate
Results review against the agreed baseline, then the next decision.
Start with the decision in front of you.
Bring the constraint. We will clarify what it takes to assess it and the most useful next step.
Request an analytics assessment